If you don't know what Lookbook is, get off your lazy ass and google it. Well it's basically a website that will show you how full someone is of him/her self. No, I'm just kidding. It's a website where you can upload pictures of yourself in stylish getups and have people "hype" you so you'll ultimately have lots of fans.
As an online social networking media specifically targeted to fashion-minded people, Lookbook has gained a huge following and broken out of its niche. Especially in Jakarta, Lookbookers have become some sort of community with supports from local bloggers, designers, and media.
On 29th of September, Lookbook Jakarta held a Lookbook night in Canteen, Plaza Indonesia. Hosted by inspiring people from Indonesian fashion industry such as Rama Dauhan from Danjyo/Hiyoji and Yoland Handoko from ELLE Indonesia along with 8 local breakthrough designers and a fashion show featuring "non-models", the event was a definite success with lines of people stretching back as far New Zealand Ice Cream counter to see the show. The show was definitely something. It was different... However, I couldn't stay long 'cos I had to scoot off to CLEO's most eligible bachelor awarding party right away. Nevertheless, kudos for Canteen, ELLE Indonesia, and Men's Folio for recognizing and providing the platform for young creative minds and local talents. Without further ado, here are the pictures....
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| Amril Ardi // Kay Mori // JOSE by Joshua Septhio |
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| Freddy Richie // Febri Dwi Suseno // DNSR homme by Clarice |
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| Melody Marvelly / / Gracia Stefani / / COCCAYIEN by Tito Van |
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| Marcella Caroline / / Adelle Veronica / / JEDIY by Angela Jessica Hadi |
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| Klaudia Scholastica / / Jesslyn Patricia / / THE RUE by Sara Sofyan and Safira Lavinia |
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| Jensen Sanjaya / / Stella Julian / / NOONIO by Mutiara Sitompul |
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| Ario Achda / / Yudhie Ramaddhan Soekotjo / / HANDGEMAAKT by Zico Halim |
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| Behind the scenes |
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| The finale |
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| Spotted: Herdi from Men's Folio, Rama Dauhan from Danjyo/Hiyoji, & Vidi Aldiano in the audience |
u came???? darn it was an embarassing night ! >.< but thank you anyway for showing up! :)
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